Charlotte Logan

I am a proud Kiwi based in Singapore with nearly 10 years of experience at Fonterra across commercial, marketing, sales and trade strategy roles in both New Zealand and Asia. I am an enrolled Barrister and Solicitor of the High Court of New Zealand and currently Trade Strategy Manager, Asia, where I focus on leveraging New Zealand’s strong market access and trade agreements to create commercial advantage for Fonterra, while managing trade and geopolitical risks across the region.

I work closely with MFAT, NZTE and MPI to advocate for improved market access and more favourable trading conditions for New Zealand exporters, creating greater opportunities for Fonterra and other New Zealand businesses across Asia. Through my roles, I have built trusted relationships with customers, government, industry and business leaders across the region. I also value the strong bilateral relationship between New Zealand and Singapore and the opportunities it creates for New Zealand businesses and our wider community.

Having previously led Fonterra’s NZMP Ingredients business in Malaysia and as a member of the ASEAN New Zealand Business Council NextGen cohort, I bring a combination of commercial experience, strategic thinking, regional relationships and stakeholder engagement. I also see an opportunity to strengthen engagement with younger Kiwis in Singapore and create more pathways for the next generation to connect with and contribute to the Chamber. I would be proud to bring that experience and energy to the NZ Chamber Board and help support its vision of a strong, connected New Zealand community in Singapore.

Outside of work, I love sport, travelling and discovering new spots for the perfect glass of New Zealand wine, with Central Otago and Marlborough Riesling being a personal favourite.